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Today we helped launch a new WordPress theme called Annotum. Annotum was built for scholarly journals and publishers to have a robust, WordPress-based platform for authoring and publishing. This theme also serves as a possible alternative as users transition from Google Knol to WordPress. Crowd Favorite worked in conjunction with Solvitor to ideate, design, and…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   Whether you work as a copywriting professional or just dabble in blogging, it can be tough to summarize hundreds or thousands of words into one, short headline. Here are a few quick and easy tips to take your title or headline from…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   Every year, Inc. magazine ranks the 5,000 fastest-growing companies (privately held) in the United States. When they released their 2011 list, providing a fresh set of data on the movers and shakers across all industries, we compiled and analyzed this data, comparing it against general business…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   During a recent sleepless night, I dragged myself out to the couch to watch TV. I was hoping to catch up on some brainless Bravo reality shows or gawk at the ridiculous hoarders on TLC, but all I could find was infomercials….

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   The biggest mistake people make with website redesigns is thinking that it’s just a website redesign. They see the new site, everything seems to work, and they call it done. Meanwhile, their SEO juice is leaking all over the floor. Their rankings are going…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   Picture the scene: You’re leading a project, and you’ve got all the plans in place. Everything is going smoothly (cue ominous music)…until you notice your to-do list has failed you. You break into a cold sweat as you realize you needed to…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   Every brand tribe has sacred things that help its members relate to the abstract concepts of the archetypes and the doctrine. They can be symbolic representations, memory triggers, evocative themes, or components of the brand tribe’s mythology. Icons Icons are the symbolic…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   The time has come. You’ve slaved away at those new sketches or website comps for days, and now its time to put the pencil, pen, or mouse down and share your ideas with the client. How do you translate your excitement and…

Stop Writer's Block with 20 Questions

We’ve all been there, going through writer’s block. You know you have to write something, but you have no idea what the heck to write about. Sound familiar? We know the feeling! Lately, we’ve been creating a new content strategy to go along with our redesigned website and brand positioning. We want to make sure…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   As technology has given our industry the ability to measure more things faster than ever, there’s been a steady trend towards having metrics serve as the basis for design and creative work, with the idea that this will ensure return on investment…

Working in conjunction with AMC Networks, we lead the platform architecture and development for an entire television channel to manage their content: shows, characters, seasons, episodes, blog posts, photo galleries, videos, quotes, schedule data, movie features and more. The system is elegantly implemented as a WordPress theme using Carrington Core and Carrington Build to allow…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   In college, my design professors encouraged me to sketch, but I didn’t want to listen. Why would I want to sketch in a silly little book when I have this computer, with all design software imaginable and more fonts than I could…

*This article was originally published on Forty.co. Forty is now Crowd Favorite.   Great advertising is exceptional truth-telling. In 1912, Harry McCann and four partners launched the advertising agency that would later become McCann Erickson. Their founding motto was “Truth Well Told,” which beautifully expresses one of the most fundamental (and often misunderstood) principles behind advertising…

Dave Pell has a eye for picking great content. Delivereads is a web application/service that allows him to pick content on the web and send it directly to the Kindles of his subscribers. Easy Article Import When Dave finds an article that’s a good candidate for Delivereads, he simply clicks a bookmarklet to add it…

In conjunction with WordPress.com VIP Hosting, Crowd Favorite migrated MacDailyNews‘ 28,000 posts and 750,000 comments from ExpressionEngine and re-launched the site on WordPress.com with a new look and feel. Congratulations to the MacDailyNews team and welcome to WordPress! We go way back… The existing site had been hosted on ExpressionEngine for many years. We used…