Automotive & Transportation

Examining What Went Wrong During Hertz's Digital Rebuild

Top rental car company Hertz became the talk of the enterprise development community as they slapped management consulting firm, Accenture, with a $32 million dollar lawsuit for a digital transformation gone wrong. A successful digital strategy, that is perfectly aligned with a client’s vision for the project, should not only provide the right solutions to…

Enterprise Digital Experiences in a Modern World

  Hey Enterprise, 2008 called, It Wants Its Content Workflow Back With the advancements in modern web development, websites that consist only of CMS-editable static text and images are a reminder of a distant past. This especially holds true for large-scale businesses who want more from their enterprise presence on the web. Customer relationships online…

Crowd Favorite worked closely with the clever folks at Crispin Porter + Bogusky to implement the new TDI Clean Diesel site for Volkswagen Auto.

Leading auto manufacturer Nissan maintains an ongoing, high profile relationship with a large number of press entities in North America in order to disseminate information (and thus promote) its Nissan and Infiniti vehicle lines.

BMW

BMW sought Crowd Favorite’s expertise to develop a digital marketing strategy (including event registration, a micro-site, and data reporting) that would create a memorable customer experience and generate real returns during their national driving tour.

Lexus engaged Crowd Favorite to create a site that would overhaul their existing quality control management system, streamlining and accelerating the process for greater customer safety and satisfaction.

Crowd Favorite worked closely with the clever folks at Crispin Porter + Bogusky to implement the new TDI Clean Diesel site. While the content of the site is powered by WordPress, the most interesting aspect is the use of BuddyPress to power the TankWars. Each driver’s profile contains their best milage score and rankings. Users…