Lexus

Challenge

Lexus’s quality control process was disjointed (involving both the marketing and IT departments) and lengthy. They needed a system in which a single department could act quickly to alert customers of recalls.

Solution

Crowd Favorite’s team of user experience design and WordPress development experts created an easy-to-use site supporting VIN database access, allowing Lexus to consolidate their quality control team, readily collect vital information, and notify affected customers in real time.

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