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Are Your University Websites Working Together, or Against You?
Read FULL Article: Are Your University Websites Working Together, or Against You?There’s a question that exposes more about the health of a university than almost any accreditation review, board presentation, or strategic plan.
Digital Insights from Crowd Favorite
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The benefits of a web typography style guide
*This article was originally published on Forty.co. Forty is now Crowd Favorite. When designing website mockups, I always do my best to stick to a reasonable number of typography styles, and make sure there is clear intent behind the hierarchy and styles. Doing so keeps the final result more consistent and it leads to…
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How to write effective, attention-grabbing headlines
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Inside the Inc. 5000: what it takes to be a high-growth company
*This article was originally published on Forty.co. Forty is now Crowd Favorite. Every year, Inc. magazine ranks the 5,000 fastest-growing companies (privately held) in the United States. When they released their 2011 list, providing a fresh set of data on the movers and shakers across all industries, we compiled and analyzed this data, comparing it against general business…
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Effective advertising techniques we can learn from infomercials
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How to keep your SEO juice while overhauling your website
*This article was originally published on Forty.co. Forty is now Crowd Favorite. The biggest mistake people make with website redesigns is thinking that it’s just a website redesign. They see the new site, everything seems to work, and they call it done. Meanwhile, their SEO juice is leaking all over the floor. Their rankings are going…
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The Eiffel Tower vs. the Leaning Tower of Pisa: don’t rush it
*This article was originally published on Forty.co. Forty is now Crowd Favorite. Picture the scene: You’re leading a project, and you’ve got all the plans in place. Everything is going smoothly (cue ominous music)…until you notice your to-do list has failed you. You break into a cold sweat as you realize you needed to…
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Tribal design: sacred things
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Using screencast videos to remove the pressure of presenting
*This article was originally published on Forty.co. Forty is now Crowd Favorite. The time has come. You’ve slaved away at those new sketches or website comps for days, and now its time to put the pencil, pen, or mouse down and share your ideas with the client. How do you translate your excitement and…
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Break Writer’s Block by Asking Yourself These 20 Questions
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Metric-lust: how well can you really measure marketing ROI?
*This article was originally published on Forty.co. Forty is now Crowd Favorite. As technology has given our industry the ability to measure more things faster than ever, there’s been a steady trend towards having metrics serve as the basis for design and creative work, with the idea that this will ensure return on investment…
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AMC and WE tv
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Why is sketching such an important aspect of design?
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The truth about truth: why honesty builds stronger bonds
*This article was originally published on Forty.co. Forty is now Crowd Favorite. Great advertising is exceptional truth-telling. In 1912, Harry McCann and four partners launched the advertising agency that would later become McCann Erickson. Their founding motto was “Truth Well Told,” which beautifully expresses one of the most fundamental (and often misunderstood) principles behind advertising…
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Delivereads
Dave Pell has a eye for picking great content. Delivereads is a web application/service that allows him to pick content on the web and send it directly to the Kindles of his subscribers. Easy Article Import When Dave finds an article that’s a good candidate for Delivereads, he simply clicks a bookmarklet to add it…
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MacDailyNews migrated from ExpressionEngine to WordPress
In conjunction with WordPress.com VIP Hosting, Crowd Favorite migrated MacDailyNews‘ 28,000 posts and 750,000 comments from ExpressionEngine and re-launched the site on WordPress.com with a new look and feel. Congratulations to the MacDailyNews team and welcome to WordPress! We go way back… The existing site had been hosted on ExpressionEngine for many years. We used…
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Business and blogging
Crowd Favorite worked on the personal blog of Marc Andreessen, venture capitalist and entrepreneur. We were pleased to help the prolific blogger and internet figure re-launch his blog on WordPress. Rapid design implementation We were handed the layered design files and asked to help launch Marc’s blog as fast as possible while still doing a…
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FantasyGrinder
Virtual Sports Reporter FantasyGrinder processes the game data from fantasy sports matchups and creates post-game wrap-ups based on the most interesting details of the game. Did the manager start the wrong quarterback and it cost his team the game? Did the opposing manager forget to swap out a running back that was on a bye…
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Working with Compassion International
Every day we’re reminded that we work with some of the best clients and brands in the world. We recently helped an organization that is constantly doing good in the world: Compassion International. Working with Chris and the team at Compassion to re-design their blog and create a unique Facebook user experience has been an…